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 ✅ The AI Readiness Kit for Dealers

Feb 13, 2026

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3 min read

✅ The AI Readiness Kit for Dealers

Inspired by a simple idea: AI only works if your data does.

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🚗 Dealers: 2026 Is a Constraint Year

Feb 13, 2026

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8 min read

🚗 Dealers: 2026 Is a Constraint Year

🚙 More approvals, more negative equity, and more factory pressure—disciplined structure and trade accuracy are the edge this year.

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🚗 Protect Gross, Win Used, Get Sharp on Equity

Feb 12, 2026

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7 min read

🚗 Protect Gross, Win Used, Get Sharp on Equity

🚙 January data points to a simple play: tighter new deals, smarter used sourcing, and stricter structure as negative equity rises—while policy shifts keep EV demand uncertain.

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🚗 Mix Is Holding Prices Up

Feb 11, 2026

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9 min read

🚗 Mix Is Holding Prices Up

🚙 If you want a fast “most clickable” pick: #2 tends to win when the number is the story, but #1 is the most dealer-forward.

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🗓️ Ford’s 2025 Year-End Results: Earnings Miss, Record Charges, and a Reset for 2026

Feb 10, 2026

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6 min read

🗓️ Ford’s 2025 Year-End Results: Earnings Miss, Record Charges, and a Reset for 2026

Ford’s full-year 2025 financial results are out, and the headline is a mix of hard reality and forward-looking reset.

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🚗 Would You Sell Chinese Brands?

Feb 10, 2026

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8 min read

🚗 Would You Sell Chinese Brands?

🚙 NADA’s most divisive floor debate meets fresh Cox signals: softer new, firmer used, tighter incentives—and a 2026 gut-check on affordability vs opportunity.

ASOTU CON 2025

A Year Later: Reviewing CDP Claims from ASOTU CON 2025.

Feb 9, 2026

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3 min read

A Year Later: Reviewing CDP Claims from ASOTU CON 2025.

Customer Data Platforms promised clarity. One place for your data. One profile for every guest. Real-time activation across channels.

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🚗 The EV Bill Comes Due

Feb 9, 2026

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8 min read

🚗 The EV Bill Comes Due

🚙 Stellantis just priced the EV reset in public—expect the impact to show up first in incentives, availability, and the trims you can actually move.

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🚗 The Week at NADA

Feb 7, 2026

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8 min read

🚗 The Week at NADA

🚙 Season 2 is coming, plus a quick-hit recap of the week’s biggest dealer takeaways—then a wild Porsche patent to end your Saturday.

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🚗 Dealers: NADA Wins + a Hands-Free Wave

Feb 6, 2026

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7 min read

🚗 Dealers: NADA Wins + a Hands-Free Wave

🚙 Congrats to TIME Dealer of the Year David Wright—plus a quick heads-up on hands-free laws rolling out in SC, IA, and FL.

Press Release

Northwood University and NADA Announce Partnership to Drive the Future of Automotive Leadership

Feb 6, 2026

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3 min read

Northwood University and NADA Announce Partnership to Drive the Future of Automotive Leadership

Northwood University and the National Automobile Dealers Association (NADA) have announced a new education partnership aimed at expanding access to undergraduate and graduate degree programs for America’s franchised new-car and truck dealers, their employees, and their families.

NADA 2026

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2026 TIME Dealer of the Year: David Wright Honored at NADA Show for Leadership and Community Service

Feb 5, 2026

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3 min read

2026 TIME Dealer of the Year: David Wright Honored at NADA Show for Leadership and Community Service

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ASOTU Daily Pushback

ASOTU Daily Pushback

Daily Automotive News and Insights With a Bit of Jab


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