How the Ohio Auto Dealers Association Turned a Private Gala Into a Public Concert for Charity
When Columbus's auto show paused, the Ohio Auto Dealers Association didn't let its charitable component die with it. They built a public concert instead, and it's become a model any association, or any single store, can learn from.
🚙 Organic content builds the trust. Ads multiply it. Running ads without any organic presence isn't a smaller version of the same strategy, it's missing the exact thing that makes the ads convert. Worth noting: TikTok's tone is informal, but the FTC still treats every post as an advertisement, same disclosure standards as any other channel.
Stop Buying AI. Start Solving Your Most Expensive Problem.
BLiNK AI's Dave Perry has spent his career solving mission-critical problems, from secure communications in the Air Force to leadership roles across Fortune 500 tech. His read on automotive AI is blunt: most dealers are buying a tool before they've actually defined the problem it's supposed to solve.
Malls Are Busier Again. Here's the Lesson Hiding in Why.
Shopping center foot traffic is up across every format in 2026, driven by a broad mix of consumers, not just high earners. The reason people are coming back has a direct lesson for how a dealership uses its own physical space.
Hyundai Just Bought Full Control of Its Robot Future. Its Own Union Isn't Thrilled.
Hyundai is taking full ownership of Boston Dynamics and plans to deploy humanoid robots on its factory floor by 2028. Its own union is ramping up strikes over exactly that kind of automation.
TikTok Isn't a Sales Gimmick Anymore. It's a Full Funnel.
TikTok has moved from experimental side project to a mainstream part of dealership marketing. The dealers seeing real results are the ones treating it as relationship-building, not just an ad platform.
🚙 If you're a GM store, that breadth is your actual pitch, there's a lane for nearly every buyer who walks in. If you're VW Group, get specific with your OEM rep now about which models on that list actually hit your allocation before you plan next year's floor plan.
Siri Got Smarter. Here's Why That's Worth Watching, Not Acting On Yet.
Apple's Siri overhaul finally arrived in the iOS 27 public beta, and early impressions are genuinely good. Whether it matters for your dealership depends entirely on something that hasn't happened yet.
China's EVs Are Younger Than Your Phone. That's Not a Quirk, It's a Business Model.
The average EV in China is 1.8 years old. That's not because people are careless with cars. It's because a faster trade cycle is becoming the actual profit engine of an entire market.
Jim Farley Is Fixing Ford's Quality Problem by Walking Around
Ford's quality turnaround owes less to new recall procedures and more to a Japanese management practice Jim Farley learned decades ago: get out of the conference room and onto the factory floor.
🚙 The Middle East ceasefire ended, and markets reacted fast: the 10-year Treasury jumped to 4.56%, and the Fed's June minutes showed a 12-0 vote to hold rates steady. Markets now put better-than-50% odds on a rate hike by September.
