312 Cars a Month in a Town of 2,700. The Math Still Works.
Rob Dell's team bought 312 vehicles last month in a town of 2,700 people. That's not a typo, and months after this panel was recorded at ASOTU CON, the playbook behind it still checks out completely.
Three Generations, One Lesson: Erica Bruno on Legacy, Authenticity, and the "Hand Mirror"
Erica Bruno's grandfather didn't finish eighth grade and still built a 17-franchise, 800-employee dealer group. Her mother became one of the country's first female dealer principals. Erica's own contribution to that legacy is making sure fewer women have to fight for a seat at the table the way they did.
Streaming Platforms Are Quietly Rejecting the Ads Most Dealers Still Run
Some publishers now refuse low-quality, AI-voiceover price-and-payment ads outright. Most dealers haven't caught up to this shift, and the raw material they used to lean on for commercials is disappearing at the exact same time.
Chinese EVs May Not Be Here Yet. The Operational Test Already Is.
Back at ASOTU CON, we invited some of the smartest people we know to wrestle with a simple question: Are Chinese EVs a threat to U.S. dealers, or an opportunity?
WOCAN Breakfast at ASOTU CON 2026: Building Community That Moves People Forward
Erica Bruno hosted a thoughtful and deeply practical conversation about community, confidence, sponsorship, allyship, and the role women continue to play in shaping automotive leadership.
