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- š GM's Robo-Retreat
š GM's Robo-Retreat
š Lucid Long Range, Sentiment Increase, and Electric Loyalty
TOGETHER WITH
Whoa, not only is the week almost over, but weāre nearly halfway through December.
If you were gonna make 2024 your year, youāre running out of time to put your stamp on it. Letās finish as strong as we hope to land in the new year, friend.
Keep Pushing Back
-Paul, Kyle, Chris & Kristi
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Today's Email
š³ļø Lucidās 450-Mile Wonder, Europeās EV Headaches, and GMās Robotaxi Retreat
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Tired of wading through EV hype and boardroom drama? Hereās your cheat sheet: Lucidās Gravity SUV is all āLonger range, higher price,ā proving that EV luxury aināt cheapābut hey, itās a good look for your showroomās halo spot. Meanwhile, a Sheikhās absurd Mustang-Ram mashup reminds us that personalizing rides is still an art (or circus).
On the dealer front, sentimentās looking up for 2025, but donāt break out the confetti. The marketās still wobbly, EV optimism is on the downswing, and interest rates lurk like party poopers. At least Volvoās electrified lineup is zipping off shelves like IKEA meatballsāproof that range anxiety fades when the productās right.
Europeās stuck in a spin cycle of regulation and stagnation, and Chinaās exploiting every gap. Domestic side? Over 90% of EV adopters say, āGas who?ā Meanwhile, battery prices tumble, marching us toward parity with gas cars. And GMās robotaxi dream? Crashed. Reality check, anyone?
Read the full digest and a lot more at Daily.ASOTU.com.
šÆ Evaluate And Elevate
Listen, we know youāre up to your eyeballs in marketing āsolutionsā that overpromise and underdeliver. Letās cut the noise. Our friends at Stream Companies are offering a complimentary auditāthink of it as a reality check for your ad strategy. Theyāll sift through your campaigns, tech stack, and analytics to see where things click and where theyāre just clacking.
Want to spot actual shoppers who used to be anonymous strangers? Done.
Want to quit throwing money at ads that drain your budget? Easy.
Want fewer vendors and more streamlined results? Consider it handled. Itās all about clearing the clutter so you can focus on what actually drives growth.
Fill out the form. Get the audit. Reboot your advertising strategy.
š ļø Mini Cars, Maximum Inspiration
Excitement and creativity filled the air at Marysville Toyota on Monday evening as kids donned oversized red coveralls and hard hats for the Toyota Mini Makers Garage event.
Hosted in partnership with the Toyota Lexus Minority Owners Dealership Association and the Boys & Girls Clubs of Snohomish County (in Everett, Washington), the event gave 8 to 13-year-olds a hands-on introduction to auto engineering.
Guided by Alan Williams, Toyotaās General Manager of Quality Systems and Planning, the kids assembled their own mini cars, learning about all the building blocks along the way like tires, taillights, grills, and more.
The event concluded with the kids exploring a real GR86, the life-sized version of the car they built, and learning about the technology under the hood.
Marysville Toyota owner Jim Colon hopes experiences like this ignite a passion for engineering in the next generation saying, āHaving an interest develop starts at an early age. This could be the moment that sparks curiosity and sets them on a new path.ā
AROUND THE ASOTU-VERSE
šļø Coming Soon
š¾ Thursday, December 19th ā ASOTUās Year End Extravaganza: Details are here!
āļø January 23-26th, 2025 ā NADA Show in New Orleans
Psstā¦
Are you planning a party for NADA and want more people to know?
Are you looking for a party at NADA?
OR, would you like to party with ASOTU at NADA?
Check out NADAParties.com
š¦ May 13-16th, 2025 ā ASOTU CON in Baltimore, Maryland
š„ Quick Hits: Robots, Zombies, and Onions
š Today in History: Morse, Olds, and Space
1901: Guglielmo Marconi receives the first transatlantic radio signal [the letter "S" (ā¢ā¢ā¢) in Morse Code] at Signal Hill in St John's, Newfoundland. šļø
2000: General Motors announces the end of Oldsmobile. š
2012: North Korea successfully launches its first satellite, KwangmyÅngsÅng-3 Unit 2. š°ļø
Thanks for reading, friend! Weāve heard that enough monkeys with enough typewriters and enough time could someday write āRomeo and Julietā. But, could enough monkeys with enough wrenches and enough pieces of raw metal build a factory that builds cars?
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