In partnership with

Summary

Pricing mistakes don't always look like mistakes. Sometimes they look like a vehicle sitting 10 days too long, or a price that never got updated, or a gut call that cost you margin you didn't know you lost.

Kyle Pisani of Drive Point Auto Group went all-in on automated vehicle pricing and saw real improvements in turn rate and profitability. He and Josh Gonsenhauser of Cox Automotive join us to walk through how it works, what Drive Point's team actually does differently now, and why more dealers should stop leaving pricing to chance.

What You Can Expect to Learn:

• What automated pricing actually looks like in practice: the data, the rules, and where the dealer still calls the shots

• How Drive Point manages their pricing workflow day to day, including how they handle exceptions

• The real impact on inventory turns and profitability, straight from the dealer

• Where pricing automation is headed and what's worth paying attention to now

ASOTU CON is a working summit for automotive retail leaders designing how people, process, and technology operate together.