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- đźš— Volvo Taps The 2030 Brake
đźš— Volvo Taps The 2030 Brake
đźš™ Cold Brews and Generational Trends
Today might be a day we both remember for a long time. (We’re hiring:)
Our favorite part of business is getting to work shoulder to shoulder with others who believe that thriving people are at the core of thriving businesses.
Especially in Retail Auto. 

If you think you have what it takes to be part business development, part marketer, part admin, we hope you apply!
But remember, every member of the ASOTU Crew is always ready to sweep the floor if that’s what needs to be done.


More Than Cars!
-Paul
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Today's Email
Ford, VW, and Volvo Updates
giphy/Fox
In today’s digest, we’ve highlighted three key stories that everybody should know about. (Or at least everybody who opens this email.)
Ford’s E-Transit is getting a major upgrade with more range, faster charging, and an expanded market—perfect for tapping into new industries like refrigerated deliveries.
Volkswagen faces a standoff with trade unions over potential factory closures in Germany, which could have ripple effects throughout the auto industry. Finally,
Volvo has adjusted its EV goals, now aiming for 90-100% of sales from EVs and plug-in hybrids by 2030.
Read the full digest of this morning’s big headlines here (4 min and 10 sec).
TOGETHER WITH 1440 MEDIA
We scour 100+ sources daily
Read by CEOs, scientists, business owners and more
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Subarus and Cold Brews
Walser Subaru/ Kyle Antes
Walser Subaru had their 3rd annual Subarus and Cold Brews car show, and it was another hit!
With over 80 cars on display and 500+ attendees, the event blended cool cars, tasty food, and a great community atmosphere.
Shoutout to Alexander Hamilton and Brycen Eberwein’s team for making it all happen. This event wasn’t just about showcasing great rides—it was about bringing the community together for a fun time.
Check out the video recap and mark your calendars for next year’s edition. Walser Subaru knows how to make a memorable event!
DATA & INSIGHT
Generational Auto Trends
Experian Automotive's August 2024 report is packed with insights into how each generation is shaping the auto market. Want to know what vehicles and trends are driving your local demographics? Here's a quick breakdown:
Gen Z: Rising share in new car registrations, with favorites like the Honda Civic.
Millennials: The highest average loan is $32,940, focusing on CUVs, trucks, and SUVs.
Gen X & Boomers: Dominating truck sales, especially the Ford F-150.
EV Adoption: Gen Z and Millennials lead the way, with over 30% of new registrations.
Used Car Market: Gen Z and Gen X prefer used luxury and exotic cars.
Read the full article here (1 min 5 sec)!
AROUND THE ASOTU-VERSE
On The Road w/ ASOTU
🍎 September 16th — The Welcome Conference in NYC.
🤠November 5-8th — Opening presenters at the 2024 ATAE PR & Communications Focus Group Meeting in Austin, Texas.
⚜️ January 23-26th, 2025 — NADA Show in New Orleans.
🦀 May 13-16th, 2025 — ASOTU CON in Baltimore, Maryland.
Podcast: In The Dirt w/ Jenell Ross
She honors her parents by continuing their legacy.
Jenell Ross of Bob Ross Automotive in Ohio was recently honored at the WOCAN annual luncheon during NAMAD.
Jenell shares the HUGE opportunity we have in fixed ops as well as where AI fits in the dealer operation.
But her most important tip for dealers — give your staff the resources they need to succeed.
Join Jenell Ross and Paul J Daly on this next episode!
Spotify, Jobs, and Is Your Phone Spying?
Spotify has launched its viral "daylist" feature globally, offering personalized playlists in 14 new languages. 🎼
A leaked deck reveals Meta and Google allegedly used "Active Listening" to target ads by monitoring conversations, raising privacy concerns for billions of Android users. 👂️
Job openings fell to 7.67M in July (the lowest since January 2021) while hiring slightly rose. 🧑‍đźŹ
Today In History
1882: The first United States Labor Day parade is held in New York City. ✊
1930: A backwards trip comes to an end. Charles Creighton and James Hargis completed a round trip from New York to Los Angeles in a Ford Model A — all in reverse. 🪞
1984: The Space Shuttle Discovery lands after its maiden voyage. 🚀
Thanks for reading, friend! We hope today your rivalries turn to friendships and your friendships inch toward family. What’s this all been about otherwise?
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