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- 🚗 More at Mohawk
🚗 More at Mohawk
🚙 More Than Cars, More Than News, More Than Grants
TOGETHER WITH
It’s Monday again, Friend.
We’re heading into the “Out of Office” reply part of the year, but you know we’ll be there with you through it all.
So, if the early nights and cold mornings start to get to you, hit us up.
We’ve survived worse than winter, and together, we will do even more.
Be well, and…
Keep Pushing Back
-Paul, Kyle, Chris & Kristi
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Today's Email
AROUND THE ASOTU-VERSE
🎬 Episode 4 of More Than Cars at Mohawk Chevrolet
Click the Image to watch the episode 4 trailer!
The next episode of More Than Cars will be released on November 13th at 1:00 pm EST!
Check out the trailer and make a plan to join us for the live-stream premiere!
⚙️ Industry in Overdrive: Cutbacks, Bold Moves, and EV Ambitions Fueling 2024’s Transformations
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From cutbacks to comebacks, automakers are working overtime to stay on the road to EV relevance.
Nissan’s cutting costs, losing cash, and selling Mitsubishi shares like it’s a yard sale.
Audi’s dropping the rings in China to fit in with techies, while VinFast is charging up Mexico’s streets.
Rivian’s riding out a rocky Q3, banking on US-made batteries to curb costs, and Bentley’s keeping hybrids classy until EV demand actually picks up.
GM, meanwhile, is turning its plant into a “Bolt factory” to keep EVs affordable and plentiful.
In short, everyone’s adapting—at their own (sometimes questionable) pace.
Check out the rest of the digest at Daily.ASOTU.com.
Where AI Fails
Hi. Want to schedule a test drive? (sent Tuesday 9:05 am)
Hi. Want to schedule a test drive? (sent Tuesday 3:42 pm)
Hi. Want to schedule a test drive? (sent Wednesday 10:15 am)
Look familiar? AI-based follow-up often falls flat for dealers because it’s not moving the conversation forward.
But a new text follow-up tool from Foureyes (sales assistant software) flips that script by keeping prospects engaged with alerts and answers about the specific inventory they’re already interested in.
It’s AI-powered but controlled by you.
Sign up for Wednesday’s (11/13) webcast to see how this would look in your dealership.
🫶 Putting Heart into the Holidays
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Park Place Dealerships has kicked off their fourth annual “Season of Giving” with $100K in grants dedicated to nonprofits across Dallas-Fort Worth.
The initiative goes far beyond donations—employees volunteer their time and talents to make a lasting community impact.
Since 2021, Park Place has granted $300K to local organizations focused on Education, Medical Research, Children’s Advocacy, and the Arts.
Eager to see who’ll benefit this year? Mark your calendar for the big reveal the week of November 18th!
Read the full story here.
AROUND THE ASOTU-VERSE
🗓️ Coming Soon
⚜️ January 23-26th, 2025 — NADA Show in New Orleans.
🦀 May 13-16th, 2025 — ASOTU CON in Baltimore, Maryland.
🥊 Quick Hits: Mail, Rates, and Vidyagamez
The voice actor who gave us “You’ve Got Mail” has passed away. 🎙️
The Fed cut rates by a quarter point. ✂️
The next installment in the Borderlands video game series has a smaller possible release window. 🎮️
🔁 Today in History: WA, HWY, and Dukes
1889: The State of Washington is admitted as the 42nd state of the United States. 🇺🇸
1926: The United States Numbered Highway System is established. 🔢
1978: The Dukes of Hazzard films iconic jump. 🦘
Thanks for reading, friend! We’re not telling everybody just yet, but if you’re seeing this part of the email you should know that we’ve got a new email coming soon focusing on that sweet spot where the Automotive Industry and Artificial Intelligence are getting wild things done. Sign up and get the first email when it goes out!
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