🚗 The Eagles Bring It Home!

🚙 Inventory, GM, and Political Moves

TOGETHER WITH

Hey, congratulations, Eagles fans!

Also, congratulations to anybody who works with, or for, Eagles fans.

Flipping that coin, better luck next year, Chief’s fans, and God help you people who work with, or for, Chief’s fans. 😆 

Speaking of the Chiefs: Y’all remember this commercial? Classic.

Keep Pushing Back
-Paul, Kyle, Chris & Kristi

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🗳️ Consumer Confidence, General Motors’ General Plans, and Some More Politics (sorry)

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🧠 Dealers Should Know What Consumers Think They Know

Consumers are coming in with half-truths and headlines, and it’s your job to set the record straight. Here’s what’s really happening:

  • New car inventory is up, but high payments keep buyers hesitant.

  • Used car prices are stabilizing— but demand could spike again soon.

  • Dealer profits are dipping, but we’re nowhere near a crisis.

  • Tariffs might jack up prices, but nothing’s set in stone yet.

  • Car insurance is squeezing budgets, affecting affordability.

  • Wildfires in California will tighten used car supply.

Stay informed, stay calm, and guide customers through the noise.

😵‍💫 GM’s EV Profitability Q4 And Beyond

GM is making money on EVs—kind of. The company hit a milestone where each EV sale covers its production costs, but factory and labor costs? Not so much. GM plans to sell 300K EVs in 2025, hoping that scale will close the gap.

Meanwhile, the gas-powered lineup keeps the lights on. Cruise, GM’s once-beloved robotaxi venture, is getting axed, freeing up $1B annually. And the Chevy Blazer? Looks like it’s cruising toward retirement. Bottom line: GM’s got momentum, but profitability hinges on scaling EVs and keeping those sweet, sweet incentives rolling.

🤢 Yuck, Politics.

We know, we know, politics amirite? But there is important stuff in the muck and mud of the political news cycle, so we grabbed some and boiled it down so you don’t have to.

Tariffs, EV rollbacks, and supply chain chaos—welcome to the latest round of auto industry whiplash. Trump’s 25% import tax on Mexican & Canadian vehicles (currently on pause) could cost automakers $40 billion a year and add $3,000+ to new car prices. EVs aren’t safe either—tax credits are on the chopping block, and federal charging station funding is frozen.

Meanwhile, China tariffs are set to drive up parts costs. Dealers, expect pricing volatility, shifting inventory strategies, and plenty of unpredictability.

Favorite Moments w/ Upstart!

We had a great time kicking off #NADA2025 with our partners at ASOTU.

Thanks to everyone who came - and braved the snow to get there! Check out some of our favorite moments here!

Go Birds!

The Results Are In—And Your Pledge Should Be Too!

The Eagles soared to victory, which means it's time for Chiefs fans to pay up! 💸💸

So far, the auto industry has put its money where its mouth is, pledging over $5,000 for Vehicles for Change.

Big thanks to everyone who joined in, and to our partners at Automotive Ventures, NCM Associates, VINCUE, and Stream Companies.

Check out LinkedIn for a post detailing the final numbers raised for our friends at Vehicles for Change!

Use this link to make your pledged donation.
-Type “Super Bowl” in the notes
-All donations are tax deductible

AROUND THE ASOTU-VERSE

🗓️ Coming Soon

🥊 Quick Hits

  • Punch-Out’s Mike Tyson has been defeated in under two minutes for the first time 🥊 

  • Moderate US job growth expected in noisy January employment report 🧑‍🏭 

  • LinkedIn says work naps are in. 😪 

🔁 Today in History

  • 1942 - Ford stops producing civilian cars to create vehicles for WW2 🪖 

  • 1955 – Chrysler 300 goes on sale 🆕 

  • 1996 – IBM supercomputer Deep Blue defeats Garry Kasparov in chess for the first time. ♟️ 

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