🚗 Bring Back Buttons

🚙 Q3, Warranty Waits, and A Webinar to Check Out!

November 04, 2024

TOGETHER WITH

Welcome to Monday, Friend.

A good time to remember that almost nobody is ever given permission to be great. They just decide one day they don’t need permission.

Enjoy the day and…

Keep Pushing Back
-Paul, Kyle, Chris & Kristi

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Today's Email

🧐 Stuff: Ford, Stellantis, VW, China, and Buttons. So Much.

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EV dreams are hitting hard realities.

Ford reports a $1.2 billion Q3 loss on EVs, Stellantis faces a brutal 27% revenue drop, and VW’s profits tanked 42% as consumers pump the brakes on pricey EVs.

Ford’s slowing F-150 Lightning production isn’t helping, Stellantis juggles bloated inventory, and VW's plant closures loom large.

Rivian, meanwhile, says buttons are “an anomaly” while they and VW team up on software. For dealerships?

Apparently tech support and customer education are only becoming more important.

Check out the full digest at Daily.ASOTU.com

Review Your 2024 Advertising Performance

Get ready to dissect your 2024 ad strategy with ASOTU and Stream Companies! On Wednesday, November 6th at 2 PM EST, join us for Part 1 of our no-fluff Advertising Strategies Webinar. We’ll look at how industry shifts—AI’s rapid rise, tighter privacy regs, and soaring ad costs—are reshaping ad reviews.

What’s on deck:

  • Data Dissection 101: Assess where you nailed it and where your 2024 ad budget might’ve slipped.

  • Future-Proofing: Stay nimble with evolving metrics, like managing with fuzzier location data.

  • Metrics with Guts: Forget vanity stats—interpret what actually fuels 2025 goals.

⏳ Is Warranty Work Slower? Here’s What Consumers Really Think

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Warranty work has unique challenges—from part delays to OEM requirements—that can impact customer satisfaction. With insights straight from the service lanes, we dive into what customers experience (and what they’re saying) when they bring in vehicles for warranty repairs.

From setting realistic expectations to managing parts delays and enhancing communication, this guide offers dealerships actionable steps to improve customer satisfaction and build loyalty. Read on to see how meeting evolving expectations can make a big difference.

AROUND THE ASOTU-VERSE

🗓️ Coming Soon

🤠 November 5-8th — Opening presenters at the 2024 ATAE PR & Communications Focus Group Meeting in Austin, Texas.

⚜️ January 23-26th, 2025 — NADA Show in New Orleans.

🦀 May 13-16th, 2025 — ASOTU CON in Baltimore, Maryland.

🎬 Episode 4 of More Than Cars at Mohawk Chevrolet

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🥊 Quick Hits: 3%, Military Robots, and Snoop Dogg

  • Global economy expected to grow by 3% in 2025, supported by U.S. resilience and rate cuts. 🤑 

  • China reportedly adapts Meta’s Llama AI for military use with ChatBIT, despite Meta’s restrictions. 🤖 

  • Martha Stewart criticized the "lonely" ending and classical score in Netflix’s Martha, preferring Snoop Dogg’s music. 🎼 

🔁 Today in History: Islands, Mummies, and Mercury

  • 1493: Christopher Columbus reaches the Leeward Islands. ⚓️ 

  • 1922: In Egypt, British archaeologist Howard Carter and his men find the entrance to Tutankhamun's tomb in the Valley of the Kings. 🇪🇬 

  • 1938: Ford Motor Company debuts Mercury 🪐 

Thanks for reading, friend! Another Monday, another November, another election year. We’ve been here before, but we will also never be here again. Enjoy it 😁 

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