SAT #45 -📓👩‍🏫🚗 Learning The Ropes

Thanksgiving is an ideal time to celebrate all the generous people and teams in the retail automotive community.

ASOTU is proud to serve a group of people so clearly hallmarked by their charitable presence in their community.

Everybody knows the local Little League team, food pantry, and make-a-wish chapter wouldn't be the same without dealerships, and we honor you for it.

From this week through the new year and beyond, we know communities across the country will have somebody looking out for the vulnerable, saving space at their tables, and offering support to folks with nobody to lean on. Enjoy the holiday, Troublemakers, and never forget to...

Keep Pushing Back
-Paul, Kyle, Chris & Kristi

INDUSTRY HIGHLIGHT

Kinsey Pridgen

ASOTU’s Chris Reeves spoke with Haley Auton Group Vice President Kinsey Pridgen about her time in the industry, her team’s unique hiring/training method, and how they’ve participated in the reality that the retail auto community is about more than cars.

Howdy Kinsey, thanks for talking with me. Let's start with how you entered the automotive industry.

I grew up in a family-owned automotive group. Since I was old enough to work, I learned the business, starting in the accounting office. After studying business at Wake Forest University, I returned and learned operations, rotating through various departments. Eventually, I helped develop the Haley rotational program to train new managers in a well-rounded manner, emphasizing empathy for all aspects of our business.

That's a unique approach. How did you implement this new training method in your team?

Initially, there was resistance, wondering why train newcomers unfamiliar with automotive. However, the value these trainees brought changed the managers' perspectives. They're hardworking and motivated. My role involves closely mentoring each trainee and customizing their journey based on their strengths and interests.

How does this program affect team dynamics?

It's been enlightening. We've seen the importance of comprehensive onboarding and training. The program has also helped us understand and address retention issues better.

Could you share some outcomes or statistics indicating the program's impact?

Most of our trainees have continued with us, taking up various managerial roles. Although we've had a few who left for personal reasons, the overall retention and progression have been positive.

It sounds like a rigorous but rewarding program. How would you suggest somebody who can't go all in try some of this in their store?

It's vital to go all in. The program requires significant time and effort from everyone involved. We focus on recruitment and identifying potential managers who can thrive in this environment. We also organize formal meetings, happy hours, and volunteer events for our trainees to build a sense of community and learn from each other.

Can you share an example of your community involvement?

A standout event is the Richmond Cattle Barons Ball for the American Cancer Society, where we're the presenting sponsor. Our trainees play a significant role in setting up and participating in the event. It's a rigorous yet rewarding experience for them.

That's fantastic! I think that wraps up my questions; thank you for talking with me and sharing this innovative hiring/training method. I think our readers will benefit greatly from your willingness to experiment and invest in folks. 

CONTENT RECAP

ICYMI

EMAIL:

• Vehicles for Change and MileOne Auto Group celebrated Veteran’s Day by giving away ten free cars. 🎖️

• Our podcasting pal, Daniel Govaer, and the team at Mercedes-Benz of Easton raised $14K in support of the Make-A-Wish Foundation. 🌟

• Dealers get together to share lead management tips. 🫡

• Hyundai announces new partnership with Amazon. 🤝

• Personal auto insurance is on the struggle bus. 🚌

• Stellantis initiates major buyouts for US salaried employees. 💸

PODCAST:

We had a special segment this week in The Automotive Troublemaker.

Paul De Vries gave us insights into the shift to agency models in Europe and how the Dutch market navigated the shift to EVs.

• Dutch dealerships are struggling with the agency model, leading to dropping sales and mistakes in invoicing.

• Despite dealers ' resistance, OEMs are reframing dealer models as agency models to gain benefits.

• Dutch dealers are investing in solar panels, energy contracts, and selling extra services like energy storage and charging.

Check it out on Apple, Spotify, or Google.

SOMETHING FUN

F1’s Manhole Mishap

In an unfortunate twist of fate, Carlos Sainz Jr.'s first whirl on the brand-new Las Vegas Grand Prix circuit was anything but smooth. 🏎️

Just eight minutes in, his Ferrari decided to inhale a manhole cover, resulting in damage not just to his car but also to Esteban Ocon’s Alpine F1. The unexpected kerfuffle brought the practice session to an early end. 🏁

The real kicker? Sainz faces a steep 10-place grid penalty on race day due to a necessary power unit swap, courtesy of the rebellious drainage cover. Despite the stewards feeling a bit sympathetic about his unusual predicament, the rules aren’t leaving them any wiggle room.