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- The ASOTU Wheelhouse: TikTok Reviews and Staffing Challenges
The ASOTU Wheelhouse: TikTok Reviews and Staffing Challenges
Dealership Staffing Trends and How Different Generations Shops For Cars
Season 2 of The Wheelhouse is kicking off with a bang. π₯
On this episode of The ASOTU Wheelhouse hosted by Daniel Govaer continues what started in season one, actionable insights mixed with wit and speed. A new season brings a new format, and so we start with an extended discussion on staffing trends from recruiters, featuring expert insights from Joe Lockerd, Anita Stout, Joe Zorn, and Steve Adragna. They share practical advice on tackling recruitment challenges in automotive, emphasizing the importance of nailing the first 90 days, understanding resume gaps, and navigating the complexities of hiring service advisors.
Then on the back half, the conversation shifts gears to current headlines and industry issues. The panel of Jack Pearson, Zac Kinch, and Noah Lee provide a fresh perspective on the current state of automotive inventory, marketing strategies, and consumer behavior. They discuss the implications of rising credit card and auto loan delinquencies, the impact of TikTok as a platform for customer feedback, and the controversial moves by manufacturers like Stellantis and Nissan in handling inventory. The episode wraps up with a lively discussion on how dealerships can better serve different generations of buyers and the importance of creating a customer-for-life mindset.
π Have someone who we should have on the show? Think thereβs a topic we need to talk about? Let us know! π¬
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